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Shark Smart Program Solar Ad Trailers powered by the sun


Solar Ad Trailers were used along the NSW coast to educate beach goers of the new Shark Management Program (SharkWatch). From Tweed down to Bega, sharks are being caught, tagged and released. The tags are then used to trace their whereabouts by pinging beacons in the water. Beach goers are able to look on the new shark app to see if there are any sharks at their beach before going in the water. The Solar Ad Trailers could operate without power to get the message out.

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Audience: Education Campaign for SharkWatch
Location: Coastal Sydney suburbs, New South Wales
Products: Solar Ad Trailers
Category: Media, Advertising

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